Employee Motivation – 67.5% would work harder..
Written by Lynne Embling
March 9, 2015
Incentive Travel is accepted as the best employee motivation and a key business tool. But what are the views of the non-earners i.e. those who are not eligible for the qualification process?
Are employers missing a trick? Would company performance improve even more if other employees were included in the scheme?
Part 1 of a recent joint survey from The Participants Viewpoint by SITE, the Incentive Travel Foundation and the Incentive Marketing Association showed that 67.5% of employees who were not eligible for the program would work harder if they were eligible.
That degree of motivation in non-earners demonstrates the strength of incentive travel as a motivator.
Interestingly, the survey also highlighted the benefit of using individual incentives. 40.9% feel that an individual travel reward would be more motivational than group travel.
Split by job function, this showed that:
Sales: 46% preferred Group Travel, whilst 54% preferred individual travel rewards
Non-Sales: 29% preferred Group Travel, whilst a whopping 71% would prefer individual travel rewards
Channel Partner: 36% preferred Group Travel, with 64% individual travel
Other: 27% preferred Group Travel, and 73% individual travel
No matter whether it’s Group Travel or Individual Travel, one of the conclusions was that Incentive Travel can significantly yield targeted values and benefits for which there are simply no substitutes or alternatives.
